Princess Productions Buys Irish Studio Boulder Media From Hasbro – Deadline

Specific: of australia princess productions Irish firm is acquiring boulder media From toy giant Hasbro, we’ve learned.

The deal is the most notable M&A in the international animation market for some time. It closed earlier this month and allowed Princess to expand production services capabilities for its in-house and third-party projects and push it into development in Ireland. Financial terms of the deal were not disclosed.

Boulder is one of the largest animation studios in Ireland, having worked on Hasbro transformer And my little horse Franchisees and TV shows like go jetters And danger mouse, Its sale to Hasbro in 2016 was seen as a major sign of the American toy maker’s desire to create more content. Hasbro later acquired pepper pig And pj mask owner eOne but is now focusing more on Hasbro-branded IP and has other entertainment properties under strategic review.

Princess is best known for adult animation series like Adult Swim YOLO Crystal Fantasy And YOLO Silver Destiny and is currently working on Hulu and 20th Television Animation Koala Mann Bento Box Entertainment, through its joint venture with Princess Bento. Stars associated with that show include Sarah Snook, Demi Lardner, Jermaine Clement, Rachel House and Gerad Wright. It has a busy animation studio of its own in Melbourne, providing production services for in-house shows and third-party projects such as Adult Swim. smiling friend, a slate of Australian comedy projects; and have produced comedies such as The Chris Lilly Show We Can Be Heroes: Finding the Australian of the Year (aka nominated person, Summer Heights High And Tonga to JonahWith docs and podcasts.

Dublin-based Boulder, which was founded in 2000, has an extensive record of providing animation services and producing TV shows and features. Titles include Disney’s wander around And Randy Cunningham: 9th Grade Ninja, Transformers: Rescue Bots Academy And Transformers: Cyberverse For eOne, Many my little horse Projects, BBC and Fremantle Series danger mouseBBC go jetters and cartoon network the amazing World of Gumball among others.

“We are thrilled to join Boulder Media in the Princess Pictures group,” said Emma Fitzsimmons, Managing Director of Princess Pictures. “At Boulder, we have found a studio that not only has first-class artists, but kindred spirits who share our humor and passion for great stories. Boulder Media has an established reputation in children’s animation production and We’re going to add a new focus: prime-time adult comedy production.

“This synergistic relationship opens up unique opportunities for our future slate and enables us to grow our creative offering in the marketplace,” said Jenny McEnany, Boulder’s Managing Director. “This is an exciting step forward in building the Boulder brand, which values ​​the great work we have done over the past 22 years, while preparing us for future success.”

,‘Championing Talent’

Fitzsimons said new works for Boulder and Princess’ Australian studio would come soon, and gave Deadline a taste of the direction of travel in Europe.

“Whether it is animation or live action, we have always championed brilliant creative talents, providing them all possible support to bring their show on screen,” she said. “We in Ireland will continue that ethos, looking for great storytellers who have a clear vision and something to say. We are particularly interested in underrepresented voices who offer a perspective on the world that can be viewed by a global audience. Haven’t heard that before.”

He added that while comedy “remains the most popular genre for adult animation, and Ireland has such a rich tradition of comedy that we wouldn’t be mad to embrace it,” “there are other opportunities for different genres.”

Fitzsimons said the growth of YouTube and global streamers has “introduced American audiences to international talent and shows in a bigger way than ever before.”

“The floodgates are now open and America’s appetite for different voices from foreign lands is not going to go away, so we look forward to being able to take Australian and now hopefully Irish talent to US and global buyers.” “